Purohotel Palma de Mallorca - Coolness, Style, and Luxury

Discover one of Mallorca`s finest design hotels – an urban oasis in the middle of the charming capital city. The Purohotel Palma is one of my overall favourites.





Surrounded by modern art
Espresso time at the Purohotel Palma - Soni Martinez

Purohotel Palma - located in an old city palace

My cab driver (it took me just 15 minutes from the airport) stops right next to the Hugo Boss store on the elegant Borne, Palma`s most prestigious boulevard. “You just have to walk a few meters to get to the Purohotel Palma, my car cannot enter the small alleys.” No wonder, this hotel is in the middle of Palma`s enchanting old town, with all its boutiques, restaurants and tapas bars. The Mediterranean ambiance at its best! After a short walk, I reach my little hideaway (only 51 rooms, all different – with air conditioning and free WiFi, of course) for the next days. Vanessa, a very friendly lady with a cool haircut, welcomes me in the lobby. Everything is white, full of modern art … just hip. Love at first sight! From my room, I look on a very tiny alley and right into a cool hairdresser shop, which is located in a historic building. Ah – the Purohotel Palma also used to be one of these awesome city palaces of the 18th century in Palma before it was turned into a modern design hotel, without losing any of its ancient charms.

Everything in this hotel is edgy
So cool - floor numbers at the Purohotel - Soni Martinez

I go for a quick dinner … delicious Spanish tapas and a good red Rioja wine just a few blocks from the hotel. The friendly owner serves a nice local digestive – the size could easily make two people happy. After all, we are in Spain – and I am happy that I don`t have to walk too long after this great dinner experience.

Breakfast is ready!

The breakfast buffet in the famous Opio Restaurant & Bar at the Purohotel is simply delicious. Yes, you can have the heavy choices with Spanish cakes, sausages, tortilla, and the tasty goat cheese … but there is also a “healthy corner” with fresh juices, lemon water, all kinds of nuts and chia seeds. I enjoy my beloved double espresso and admire all the modern art pieces around me. Not a bad way to start my – sunny – day! It is late April and the weather is just perfect – a clear blue sky and 20 degrees C.

Purohotel Palma
Who can resist such a delicious breakfast?

So much to see at the Purohotel Palma

Time to explore the Purohotel. In the patio, there is a huge palm tree that goes up six storeys. “It is over 100 years old and protected”, explains Colin, the Marketing Executive at Puro Group. Like all the (very international) staff, Colin is casually dressed and a very cool and relaxed guy. I am sure they all work hard but it does not show. This is so refreshing, given the rather stiff atmosphere in many hotels all over the world.

Purohotel Palma
Design whereever you look - Soni Martinez

Puro Music

I imagine the patio (one of two) on a warm summer evening – sipping a cocktail, looking at the stars above the palm tree and listening to great music. The Puro Group has its own music label called Puro Music, mostly consisting of house music with modern electronic sounds. I love to listen to the CDs at home, remembering the cool ambiance at Purohotel. At night, local and international DJs are playing in the bar. Needless to say that this is one of THE meeting places in this stunning city. Don`t expect loud club music – rather cool sounds that even “older” people love. The guests at the Purohotel are of mixed ages – but I believe all of them are young at heart and enjoy life. With all the coolness of this place – there is nothing exaggerated, snobbish or whatsoever. The atmosphere is laid back, friendly … simply wellbeing for body and mind.

Purohotel Palma
One of my favorite places - the patio

The Private Wing of the Purohotel Palma

I have a look at the Private wing on the other side of the street. If you want to celebrate a special event, rent the show kitchen to impress your guests (this is, in my opinion, also ideal for corporate retreats). The various suites – some of them on two floors – are awesome. I notice a so-called “Mandala” in different forms - a circular figure representing the universe in Hindu and Buddhist symbolism. I even have a red mandala in my room – on the sliding door that separates my bedroom from the bath, very cool. The CEO of the Puro group, Beltran Alvarez de Estrada, is a global nomad and embodies the lifestyle and philosophy of the founder of Puro, Mats Wahlström. He has big plans for the Puro group – two to three openings per year, including projects in Greece, Morocco.

Purohotel Palma
The lovely Oasis Suite - ©Purohotel Palma

Foundation of the Puro Group

The project began in spring 2004 with Purohotel in Palma de Mallorca, founded on the leitmotiv of nomadic, cosmopolitan travel. The Palma-based architecture firm OHLAB won an award in the prestigious WIN Awards 2016, held in The Design Museum in London, for its refurbishment of Purohotel. The award was given for the way OHLAB made the biggest impact on the cultural landscape during the previous 12 months by using natural and local materials such as limestone, fabric, wicker, and leather), emphasising the Mediterranean essence. Well done, guys!

Did I mention the little spa? Enjoy relaxing treatments after exploring the city.

Awesome Vistas and a mouthwatering Cuisine

This is one of the highlights for sure: both wings have an awesome rooftop with Balinese beds, small pools and a vista second to none. The view is dominated by the impressive cathedral, Palma`s number one landmark. - Enjoy a snack or drink in the evening, listening to the cool DJ sounds. Life is good – enjoy it here and now.

Best view of Palma de Mallorca
Breathtaking view from the rooftop of the Purohotel Palma

Don`t miss trying the delicious lunch or dinner at the Opio Restaurant & Bar (or in the patio, just next to the old palm tree...). Leon, the friendly chef, was born in Uruguay and has worked in his home country and in Brazil before coming to Mallorca. „We use best quality ingredients according to the season. At Opio you can have very easy plates, including vegetarian and vegan options, always prepared in a cosmopolitan fusion style.“ I have no doubts, dear Léon, your gazpacho (a typical Spanish soup which is served cold) was the best I have ever had. Buen provecho – bon appétit!

Restaurant of the Purohotel Palma
Chat with chef Leon

Purobeach - a little Paradise

The Purohotel Palma became famous for its first beach club (a second one was opened in Illetas just a few weeks ago), located right on the sea in Can Pastilla, a 10-minute drive from the hotel (the shuttle is free of charge). Get a little tan on one of the sunbeds, have a swim in the pool, enjoy the awesome view over the Bay of Palma, sip a drink and have a snack while listening to the cool music. Take a deep breath under the Spanish sun. There are even yoga sessions in the morning. I can hardly imagine a better place for this. All your little problems are light-years away, even non-existent. Life is awesome.

Purobeach Palma
Best place to chill - Purobeach

About Mallorca

As already mentioned, you are right downtown Palma at the Purohotel. This city is such a gem – arts, culture, history, shopping and excellent wining and dining, just next to the sea. The major sites such as the historic stock exchange „La Llonja“ , the impressive Gothic cathedral „La Seo“, many museums and lots of shopping are within walking distance. You can easily explore Palma by walking and cabs are not expensive. Don`t miss seeing a gorgeous part of the island – lovely Valdemosa where composer Chopin used to live, the breathtaking Cape Formentor in the North and, of course, the many beaches. The city of Palma has a few, the long Playa de Palma is only a 10-minute cab drive away. You will find more tips for the best sites and attractions on my Palma blog post.

A walk at the famous cathedral of Palma de Mallorca
Palma´s major attraction - La Seo cathedral


Calle Montenegro, 10 07012 - Palma de Mallorca/Spain


My personal summary:

* Excellent location in the old city of Palma de Mallorca

* Cool design

* Great cuisine in the hotel restaurant, a very edgy bar 

* The spa is highly recommendable

* Highlight: the rooftops with best views of Palma de Mallorca

* Top: the beach clubs in Can Pastilla and Illetas

* One of the coolest city hotels and best accommodation in Palma de Mallorca 

Bookings direct on the hotel website or through tour operators such as TUI. 

how do I get to the PUROHOTEL PALMA?

I recommend to take a taxi from Palma International Airport (PMI), which is only 9.5 km away. The driving time should not be more than 20 minutes if traffic is normal. You can also book a private transfer to the Purohotel. 

Chillin´ in the stunning Purohotel Palma
What a cool place - Soni Martinez



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